It's Better to Get It from Eastman! (1956)

Dated 1956, "It's Better to Get It from Eastman!" is an artwork by Eastman Kodak Company. Context for 1956: After 1945 the centre of Western art activity shifted to New York, where Abstract Expressionism was followed by Pop art, Minimalism, and Conceptual art. Photography, film, and print culture became part of the language of art, and artists across the world developed their own responses to modernism. Illustration, a short history: Printing methods such as woodcut, engraving, lithography, and photomechanical reproduction each shaped how illustrators worked. Illustration serves a text or a story, a tradition that runs from decorated medieval manuscripts to printed book plates, magazines, and posters. The catalogue places it in Illustration. The format is portrait.

"It's Better to Get It from Eastman!" is offered as a printable file (Digital JPEG + PDF files, 300 DPI) rather than a shipped item. You receive the files by email after payment and handle printing yourself, which gives you full control over paper, size, and finish. A portrait format suits narrow wall spaces, hallways, and the area beside a door or window. Measuring the wall before choosing a size is the simplest way to avoid a print that feels too small or too large. Screens and printers render colour differently, so a small test print is a sensible way to check tones before committing to a large size. Matte and fine-art papers reduce glare in bright rooms, while glossy papers give stronger contrast and deeper blacks. Choosing a standard frame size and printing to fit it often saves the cost of custom framing.

American

If you like the visual language of Eastman Kodak Company, explore more works by the same artist in our collection.